Details

I believe strongly that we show how much we care and value our donor relationships by how much attention we pay to the details. Here are a few ways that it is evidenced:

1. Our correspondence to them is perfect (or at least close!).
2. We spell correctly.
3. Their name is correctly spelled and in the form they have requested.
4. We know business etiquette and we use it.
5. When with them, we talk about them not about us and our projects.
6. We anticipate what they may need when we are with them or they attend our events and we make sure they are comfortable and at ease.
7. Preferred methods of communication are utilized (IE. cell phone, business, home, or e-mail - we know what they like and use it).

Knowing details about our donors show that we pay attention and that we care.